Cereal Research1
There was a time when no breakfast was complete without breakfast cereals. However, cereal sales are falling as habits change and sales went down in the past year
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Established in 2009 in Jakarta, Indonesia, Treehouse started as a qualitative boutique agency with a believe that to solve our clients’ marketing problems we have to get down to the consumers’ level and try to understand their needs, struggle and goals. Only from an intimate understanding of our consumers, we can develop and produce exceptional and innovative products and services. As the business grew, we have evolved from just doing qualitative research into quantitative research as well. And as digital industries rapidly evolving, we develop our UI/UX research as well as social media listening solutions to cater to our clients’ evolving needs to understand digital behaviours .
Any business and marketing decision costs money..... especially in this highly disruptive situation What if YOUR consumers do not agree with your decision or your idea? What if your consumers do not understand your ads? What if they dislike your ads and thus see your brand negatively? What if your users thought that your app is not user friendly and stop using it after a few trial session?
We believe in Senior Management involvement in every single project that we do. We are agile and competitive We are COVID-19 ready And we are compliant to research ethics and confidentiality
ESSENTIALLY, WE ARE BRINGING YOUR CONSUMERS VOICE TO YOU
New Product Concept Evaluation, Ads pre and post testing, Usage and Attitude study, Ideation workshops, Packaging evaluation, Media habits and many more
Creating user personas, Understanding purchase journey and creating purchase journey mapping, A/B testing, Usability Testing, Eyetracking and many more
Understanding on which platform your brand is mostly mentioned, Gathering positive and negative sentiments toward brands
Getting dipstick insights quickly from our consumers panels to get the pulse of the market
Different problems would require different approach, since there is no two problems that are the same
The most common consumers research methodology. Going deep to explore consumers’ behaviour according to your business strategy through qualitative and quantitative methods. Our aim is to deliver workable insights to help your business
Understanding how your users interact with your website or app to help you design and create the best app
Keep in touch with what your consumers say about your brand in social media and providing inputs on consumers’ reaction toward your brand on social media.
Our case studies provide you with examples of how companies and organisations are using Our solutions to solve their business needs.
There was a time when no breakfast was complete without breakfast cereals. However, cereal sales are falling as habits change and sales went down in the past year
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Some 20 years ago, Air Travel synonymous with glamour and prestige, this major airline brand found its position under attack from the arrival of budget airlines. Today, budget airlines carries more passengers than any other airline in Indonesia.
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If the rise of the internet changed the world, the arrival of the smartphone sped up the revolution. With 80% of the population going online regularly in 2017, almost four out of every five internet users do it via a smartphone.
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we are a team of highly qualified researcher in Indonesia that was established in March 2009, ready to understand your underlying needs, wants and motivations in each and every situation. Much as we love doing reserach, we love even more making your businesses hugely successful. We are as ambitious for your brands as you are
ESSENTIALLY, WE ARE BRINGING YOUR CONSUMERS VOICE TO YOU.
We work with some the most trusted brands to bring their insights strategy to life
ESSENTIALLY, WE ARE BRINGING YOUR CONSUMERS� VOICE TO YOU.